Yankee Candle offers retailers the opportunity to add a stylish twist to home fragrance lines this Autumn with an innovative new product range, With-a-Twist room fragrance.
Each unit is filled with scented natural pot pourri elements, providing long lasting fragrance. The unique packaging allows the user to alter the fragrance intensity simply by twisting the outer cover to release the fragrance, creating a fresh, welcoming atmosphere whenever required. With no flame or liquid, With-a-Twist can be used anywhere at any time with the authentic, true to life fragrance lasting for up to 30 days.
Providing retailers with exciting merchandising options, With-a-Twist is ideal for drawing consumer attention to a display with the new concept. Display alongside matching Housewarmer fragrances, providing customers with the complete home fragrancing solutions available to them.
Helpful plan-o-grams will be available to download from the Marketing Toolbox, providing retailers with further tips and examples for merchandising With-a-Twist room fragrances.
For further information, visit www.yankeecandle.co.uk or call T: +44 (0)1173 161 200.
Posted: 22 March 2019