Marketing: Industry news from Gift Focus magazine

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SmartGames wins in the Right Start Awards and the Imagination Gaming Awards

Smart Toys and Games has unveiled that SmartGames has added more award wins to its ever-growing collection, having been recognised in both the Right Start Awards and the Imagination Gaming Awards.

Now in its seventh year, the Right Start Awards aim to recognise the toys that offer true value for money.

All of the award-winning toys, books and nursery items have been road-tested by parents and children at home and carefully selected as winners based on if they are long-lasting, durable, appealing and help save the planet - Smart Toys and Games are thrilled both Smart Dog and 5 Little Birds have been recognised.

Posted: 21 October 2024

Spring Fair 2025 Announces #SBS Small Business Sunday Winners

Spring Fair, which celebrates its 75th anniversary at the NEC Birmingham on 2nd – 5th February 2025, is delighted to announce twelve new winners of Theo Paphitis's #SBS Small Business Sunday initiative who each receive a free stand at the February show. Since 2018, the TV dragon and #SBS Small Business Sunday creator and Spring and Autumn Fair have joined forces to support start-up businesses. Together they have worked with over 60 SMEs, playing a vital role in their future success.

Posted: 15 October 2024

Stabilo announces collaboration with Dolce&Gabbana

Dolce&Gabbana and Stabilo have collaborated for the first time on an exclusive highlighter collection.

Stabilo is a german brand specilaising in the production of highlighters, writing instruments and colouring pens and pencils.

Founded in 1855, Stabilo is synonymous with quality, colour variety and innovation. Bold designs and ergonomic features have made the brand's products a favourite choice of students, artists and professionals around the world.

For this first collaboration, four creations have been chosen that recall some of Dolce&Gabbana's most iconic patterns: Sicilian decorations embrace the Milky Yellow Stabilo Boss Original highlighter, the decisive soul of the Leopard characterises the Beige shade, while the black and white of the Zebra print and the Mediterranean Blue majolica decorate the Black and Cloudy Blue models respectively.

Posted: 15 October 2024

New online marketplace launches for creative and independent retailers

Aberston, a brand-new online marketplace for creatives and independent retailers, has been launched.

Aberston is an online B2B wholesale marketplace that connects independent retailers with independent brands selling unique, unusual and creative products.

Serving as a bridge between talented artisans and local gift and homeware stores, Aberston offers a curated selection of handcrafted goods ranging from artisanal jewellery to bespoke fashion pieces and everything in between. With a focus on celebrating craftsmanship and individuality, Aberston aims to create a thriving ecosystem for independent makers and retailers.

Founder and Director of Aberston, Djamel Benziane, says: "We're proud to provide a space where makers and retailers can come together to celebrate craftsmanship and build thriving businesses."

Posted: 19 September 2024

Lily Arkwright Brings Ethical Jewellery to Scotland with new Glasgow showroom

Ethical jeweller Lily Arkwright has announced the opening of its first Scottish showroom in Glasgow, bringing its stunning collection of lab-grown diamonds, moissanite, and ethically sourced coloured gemstones to a whole new audience.

Lily Arkwright has been at the forefront of the ethical jewellery movement in the UK. Specialising in sustainable lab-grown stones, the company offers a lab grown, conflict-free and environmentally conscious diamonds.

The new Glasgow showroom provides a welcoming and convenient space for customers to explore Lily Arkwright's collection. With expert staff on hand to offer guidance and answer questions, visitors can find the perfect piece of jewellery for any occasion.

"We're incredibly excited to open our first showroom in Scotland," says Philip Dawson.

Posted: 9 September 2024

Studio Pens becomes new UK distributor for soap brand Marius Fabre 

Anyone operating in the giftware industry can now order Marius Fabre from its exclusive new UK distributor, Studio Pens.

Marius Fabre is as emblematic of the country's southern Provence region as lavender fields and cicadas, and the all-natural and sustainable olive oil-based products are suitable for a host of daily uses. Palm oil free, the 100 percent vegetable-based natural biodegradable products are environmentally friendly, and the packaging is entirely recyclable. Some of the range is also Ecocert certified and organic.

The family that has been making the traditional Marseille soap since the 1900's has signed an exclusive deal with distributor, Studio Pens, which will see the Harrogate based father and daughter run company supplying the luxurious product range to retailers throughout the UK.

Posted: 26 August 2024

Gift of the Year Awards 2025 launches

The Giftware Association is thrilled to announce the launch of the Gift of the Year Awards 2025, marking another year of celebrating excellence in the UK gift industry. With over 80 esteemed judges from various sectors of the industry already committed, this year's competition promises to be the most prestigious yet.

Entering the 2025 Gift of the Year Awards early provides unparalleled opportunities for PR and marketing coverage. Early entrants enjoy extended visibility, allowing them to maximise the benefits of being nominated. The competition's enhanced media presence means products and brands get noticed sooner, increasing the chances for significant promotional impact.

Posted: 23 July 2024

Stabilo announces new distribution partnership with Asda

Leading European manufacturer of pens, pencils, and other writing instruments, Stabilo, has announced a new partnership with Asda to stock its range of high-quality stationery. This exciting development marks a significant milestone for Stabilo as it expands its retail presence.

Shoppers can now easily access Stabilo's popular products from vibrant highlighters to precision pens, ensuring they have the perfect tools for school, office, and creative projects.

Stabilo will now be stocked in up to 462 Asda stores nationwide as well as online.

This new partnership marks Stabilo's move back into grocery stores and a look into the future plans of the brand as it looks to expand it grocery partnership network. Current stockists of Stabilo include independent retailers and news, books and convenience stores.

Posted: 15 July 2024

Smart Toys and Games acquires Wow Toys

Smart Toys & Games has announced the acquisition of Wow Toys company.

Wow Toys, founded in 1996 by Nadim Ednan-Laperouse, is known for its high-quality pre-school range of vehicles and figures.

The range created with children in mind has no sharp edges, no small parts, no toxic materials and no batteries.

The highly designed range of over 70 vehicles and over 100 figures are fully interactive and the mechanisms include a flywheel and clutch system that provide easy interactive play with robust toys that can safely handle the most enthusiastic young children.

The range continues to be supported by retailers across the world and loved by parents looking for premium quality products that inspire fantasy role play with their children.

www.smarttoysandgames.co.uk

Posted: 1 July 2024

Consumer loyalty on the rise: UK public engaged in loyalty schemes

The Gift Card and Voucher Association (GCVA) has released comprehensive research findings revealing the impressive engagement levels of UK consumers with loyalty schemes.

The survey, conducted over 1,000 UK consumers and insights from 36 GCVA member organisations, highlights that loyalty scheme participation remains robust across all age groups. 94 percent of those aged 66 and over are engaged in at least one scheme, alongside 81 percent of young adults between 18 and 25. Schemes also appeal to those on both high and low incomes, with 96 percent of those with a household income of over £75,000 actively involved in such schemes.

Posted: 24 June 2024

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