V&A took home the prestigious award for ART / DESIGN / CELEBRITY / FASHION BRAND at the 2020 Licensing International Awards. The ceremony took place virtually on 13th August in front of a crowd of around 1000 licensing and retail executives.
The V&A were also nominated for collaborations with Coco de Mer, People Tree AW19, Twinings and Shiseido.The winners unveiled at last week's event were selected from among more than 600 entries received from around the world, which was narrowed down to a field of 175 nominees and eventually just 23 winners, of which V&A was one.
Also honored at the event was licensing powerhouse Martha Stewart, who was inducted into the Licensing Hall of Fame.
Lauren Sizeland, Head of Licensing & Business Development at the V&A says: "We are delighted to have won this award, it's a great privilege to bring our treasure trove of decorative arts for the enjoyment of audiences across the globe. A huge thank you to all our licensees who share our passion to achieve design excellence and for helping to make the V&A brand such a success!"