The UK tourism sector has been one of the sectors hardest hit by the Coronavirus crisis. So the leading specialist gift trade show in the south west is aiming to give the region’s businesses a much-needed bounce back for 2021. The Giving & Living trade show takes place from Sunday 17th to Tuesday 19th January, at Westpoint, Exeter, and (as ever) showcases the very latest gift ideas and products for buyers to stock their shelves, get set up for the year ahead, and boost their profits.
The show's new owners, Hale Events (who recently purchased this event from Hyve Group, having run it for them for many years), believe they've set the scene for 2021, by making this early season event more accessible to participants. The show also has a new look, with an updated identity and refreshed website.
"After the setbacks this year, we believe that 2021 will be a bumper year for 'staycations' in the UK," says Hale Events' MD Mike Anderson. "There's a real pent-up demand for holidays that won't be fully met in 2020 because of the ongoing restrictions. All the signs for 2021 are that the public will be taking record numbers of family holidays in the peak weeks as well as short breaks throughout the year."
"The south west is the UK's tourism hotspot – and so set to benefit the most. Everyone in the tourism sector will be looking for the new ideas that will pull in customers and get the tills ringing – and this show brings all those ideas together in one place."
Concludes Mike: "We're aware that this year has been challenging for many businesses, and reducing the costs will allow more exhibitors to be at the show and meet the customers their businesses will need going forward. We're looking forward to welcoming a host of new exhibitors – as well as visitors keen to see what will be setting the trend in the year ahead. If you're looking to get next year off to a flying start, Giving & Living is a trade show that will inspire and provide the gifts that your customers want to take home with them - for friends, family, or as souvenirs of the holidays they're finally able to enjoy."
For more information about the show, to book a stand, or register to attend, please call +44 (0)1934 733 433, follow @giving_living, or visit www.givingliving.co.uk.