Cheeky Chompers unveil the Muslin Collection at K&J

Cheeky Chompers unveil the Muslin Collection at K&J

Cheeky Chompers today unveiled its hugely anticipated new Muslin Collection at K&J, Cologne, showcasing the range to the international market for the first time. The Muslin Collection comprises four products using super soft organic muslin with the cheeky, innovative twists that parents around the world have come to know and love!

Cheeky Chompers, the multi award-winning brand behind the original chewable dribble bib, the Neckerchew are proudly launching its innovative new Muslin Collection internationally at K&J September 20th-23rd. In addition the brand will reveal some beautiful new designs in their core range and two new stylish designs in partnership with British fashion house Joules. Made in the UK, Cheeky Chompers produce a range of stylish and innovative products designed by mums to make parents' lives that little bit easier. Founded in 2013, Mumpreneurs Amy Livingstone and Julie Wilson identified a gap in the market for an attachable teething solution following their own experiences picking up and sanitising dirty teethers. They developed the iconic Neckerchew, an innovative chewable reversible and absorbent dribble bib with integrated triangular teether.

The new Muslin Collection comprises four innovative products made from brilliantly breathable 100 per cent organic muslin, making it naturally cuddle-able and super soft.

Combining style and innovation with on-trend muslin, the collection is perfect for gifting and is ideal for use in warmer climates. The range includes the latest Cheeky Chompers innovation the MultiMuslin, one beautiful muslin with six clever uses, and the muslin Neckerchew, Neckerbib and Comforter, sold separately or in a beautiful Little Box of Cheekiness gift pack.

The latest addition to the Cheeky Chompers collaboration with Joules sees the introduction of two new Neckerchew and Comfortchew designs- Winter Bloom and Balancing Bears.

Cheeky Chompers products have achieved worldwide success with the full range available in 35 countries. Co-founder Julie Wilson added, “We're delighted to unveil our new Muslin Collection to international markets at K&J. Perfect for gifting and well suited for warmer climes, we've had a fantastic initial response to the range. We know how attached little ones are to their muslins so we sourced the softest, highest quality muslin before adding a Cheeky Chompers twist to ensure the products help make parents' lives that bit easier! We're especially proud of our latest innovation the MultiMuslin which has received a phenomenal response. This multi-purpose product cleverly combines six essentials making it a fantastic and space saving addition to the changing bag for parents on the go.”

Visit the Cheeky Chompers stand A-044a in Hall 4.1.

Posted: 15 March 2019

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