|BLE 2014 set to be biggest event in 16 years
This year's Brand Licensing Europe 2014, the Advanstar organised licensing exhibition, is officially the biggest to date in its 16 year history, featuring around 235 exhibitors of which more than 55 are new.
The total floor plan for BLE 2014 has already exceeded last years and has broken all targets with just under two months still to go until the show takes place. This year's new exhibitors span categories including sports, entertainment, heritage and fashion. Just some of the new faces include: BANDAI NAMCO Games Inc, Boj, Chelsea Football Club, Games Workshop, International New York Times, National Museum of Royal Navy, Team GB, The Jim Henson Group, UEFA Euro 2016 and Von Dutch.
Darren Brechin, BLE Event Director, commented, “The 16th annual Brand Licensing Europe event has already surpassed our expectations at this stage of the event cycle. As we welcome back many loyal exhibitors, it's encouraging to see so many new faces attending the show and feel this growth is a strong reflection of the stability of the licensing industry as whole.”
Brand Licensing Europe 2014 takes place from 7th - 9th October, 2014 at London's Olympia. For more information visit www.brandlicensing.eu or follow on Twitter @bleurope.
Posted: 20 August 2014
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