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| Back to Latest News |
 Celebrity mum fronts launch of new Jumbo toy rangeJumbo, one of the UK's leading games and puzzle manufacturers, has appointed Emma Willis as celebrity ambassador for the launch of its new infant electronic range, JoJo toys. The product will be launched this July as part of the autumn/winter range and Jumbo has selected TV presenter and celebrity mum, Emma Willis to front the campaign. The JoJo range combines traditional play with new technology to create toys with strong interactive qualities, all featuring JoJo the rabbit. "We can't wait to launch the new JoJo products into the market and by bringing popular TV personality Emma Willis on board as our ambassador, we are set to engage mums across the UK," says Kirstie Oliver, marketing manager at Jumbo. The JoJo range is designed for children aged 12 months plus. Date Posted: 29 June |
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