The Puppet Company expands its commercial team with strategic appointment

With a strong passion for the toy and gift industry, Nicola has worked with several leading brands during her 20+ year career. In her most recent role as National Account Manager at Warmies, Nicola established a wealth of knowledge and nurtured a number of long-lasting relationships with key contacts at both independent and multiple retail accounts, making her the perfect candidate.

Speaking about her new role, Nicola said: "I have admired The Puppet Company for many years, so joining the team is a real coup for me. It's a lovely business with great brand recognition and two fantastic brands – The Puppet Company and Wilberry Toys.

"I just love the products, their wonderful story, and the founders' passion which truly shines through. With some fantastic licenses including Elmer, Paddington and The Natural History Museum, as well as their support of causes like The Brain Tumour Charity, it's just such a special brand to work for. I am so looking forward to selling products that bring pure joy to customers. There's huge potential for growth and I'm eager to play a part in the next stage of the journey" Equally as excited, the team are thrilled to have Nicola's support and experience to further deliver the company's ambitious growth strategy and its commitment to outstanding service.

Speaking about the new appointment, Sue Lockey, Director and co-founder said: "We are extremely proud of our entire collection of puppets and soft toys and are always open to new retailers, however big or small. For us it is about inspiring imaginations and encouraging creative play for families everywhere - creating Fun for Everyone. Nicola clearly shared our passion and will be a great support as we continue this mission, while also nurturing the brands legacy."

www.thepuppetcompany.com