SmartMax receives three accolades at Loved By Parents awards

SmartMax ‘My First Build & Drive’ took the top spot in three different categories of the Loved by Parents Awards.

SmartMax toys With an age range of 18 months to 5 years, the award-winning toy gives children an early introduction to the amazing world of magnetism. Engaging little minds for hours on end, it is no surprise it was a hit with both the judging panel and the public during the voting stage.

SmartMax's My First Build & Drive takes children on a creative journey. It is a 2-in-1 playset: Toddlers as young as 18 months can build and play and pre-schoolers from the age of 2-5 can enhance their skills as they try to build one of the constructions shown on the 24 picture challenge cards.

The enchanting set gives little ones the chance to learn all about magnetism, colours, shapes, angles and concepts such as above, below, up and under. Like all products from SmartMax, the set can be combined with all other SmartMax sets and develops fine motor skills, balance, and fantasy.

The Loved by Parents Awards continue to be one of the largest and most trusted parenting award programmes worldwide, this year enjoying another record year with thousands of votes cast and multiple brands competing from all over the world. It is a true mark of distinction, making the new awards a great achievement for the SmartMax brand.

Commenting on the award wins, Karen Clarke, UK Brand Director at Smart Toys and Games said: "We're over the moon that one of our newest SmartMax 'My First' sets has been accredited with 3 Platinum awards at the highly acclaimed Loved By Parents Awards. We know these awards are rigorously tested and trusted by parents, so we are extremely proud to have been honoured with three of them."

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