Mad Beauty triumphs at the Allica Bank Great British Entrepreneur Awards

Trevor & Julia Cash, Founders of Mad Beauty have been awarded Family Business Entrepreneur of the Year 2023 for East of England at The Allica Bank Great British Entrepreneur Awards.

Mad Beauty Founders promotional image Family Business Entrepreneur of the Year 2023 Recognised annually as one of the most prestigious accolades in the entrepreneurial world, The Allica Bank Great British Entrepreneur Awards received over 5,000 applications this year alone.

Highly competitive field

Making the shortlist is an achievement in its own right given the calibre of competition, underlining the significance of Mad Beauty's win.

Previous winner James Watt, founder of BrewDog, said that winning was "better than winning the World Cup." Steven Bartlett has gone as far as to dub the awards as "The Grammys of Entrepreneurship," highlighting the glamour and prestige associated with the event.

The judges commented: "Mad Beauty has achieved an impressive feat with its continued growth over 23 years, showcasing unwavering passion. With its long-established presence and resilience, Mad Beauty really stands out."

Trevor Cash, Director at Mad Beauty commented: "We are humbled by this remarkable honour. Winning the Family Business of the Year award is a testament to the dedication of our incredible team and the enduring values that steer our family-run venture. This recognition fuels our passion for innovation and excellence, inspiring us to continue crafting a legacy of success in the entrepreneurial landscape."

Francesca James, founder of The Allica Bank Great British Entrepreneur Awards, said: "I am thrilled to witness the extraordinary achievements of this year's winners. Their success stories are a testament to the dynamic and innovative spirit that thrives within UK entrepreneurship. These inspiring entrepreneurs embody the creativity, determination, and passion that are at the heart of our nation's business success. Their accomplishments not only celebrate their own journeys but also light the way for future generations of innovators and business leaders".

Richard Davies, CEO of Allica Bank, commented: "It has been a real honour to sponsor this year's GBEA awards. Hearing the inspiring stories from this year's winners really brings to life the important contribution British entrepreneurs make to our economy. At Allica, we couldn't be more excited to see such a talented group of individuals making their mark in the business world and we'll be keeping a close eye on what they do next."

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