Ty Warner issued the following statement today in response to the release of The Beanie Bubble, a fictionalised feature film about the history-making success of Beanie Babies upon their first release in 1993.
"I applaud the filmmakers for capturing the unprecedented energy and excitement – though not the facts – surrounding the original release of Beanie Babies 30 years ago. The movie is, by its own admission, partly fiction. But, like the filmmakers, I am in the business of dreams, and I admire their creative spirit. To the fans and collectors of Beanie Babies who have been there for the last three decades, thank you for all the love you have shown."
In honor of Beanie Babies' 30th anniversary, Warner announced that his company, Ty Inc., will give away Beanie Babies for free at The Beanie Bubble showings in 54 theaters across the United States and in the United Kingdom. Moviegoers in the 37 U.S. theaters where the movie is showing will receive the Patti II Platypus Beanie Baby, a snuggly soft Ty fabric buddy complete with the official Ty Heart and a special birthday poem. In the 17 UK theaters where The Beanie Bubble is playing, moviegoers will receive Peanut II, Squealer II or Snort II.
"We hope you like our new Beanie Baby collection. We've tried to capture all the magic again – 30 years later," Warner said.
The Beanie Bubble opened in New York City and Los Angeles on July 21 and opens in other cities and premieres on Apple + on July 28. In an acknowledgment that the movie is fictionalized, it opens with a title-card disclaimer: "There are parts of the truth you just can't make up. The rest, we did."
In addition, the movie will be showing UK theaters in London, Doncaster, Banbury, Bolton, Cambridge, Wallasey, Sheffield, Sittingbourne, Stockport, Walsall, Wisbech, Addlestone, Bradford, Redhill and Northampton. The Beanie giveaway will last while supplies last.
To learn more about Ty's products, please visit: https://shop.ty.com