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Inside Out Toys (IOT) has become the sole UK distributor of a range of puzzles and games made from recycled card by Scratch Europe, adding to its portfolio of sustainable toy brands. IOT will launch the brand at the Home & Gift Buyers Festival in Harrogate next month, when stock will be available for immediate delivery.
Fuelled by its recent success at the Gift of the Year Awards with two of its brands, the family-owned and run small business is dedicated to growing its business in the sustainable toy and gift market and decided to complement its existing brands by adding a range of jigsaw puzzles.
Julian Garner, IOT Owner/Managing Director, says, "We were approached at a trade fair by Jan (Voorspoels) as he felt that our focus on sustainability would give the Scratch brand the best chance of success in the UK. As well as using recycled or FSC card for all their products. the company is also in the process of moving to the use of soy-based inks, demonstrating its commitment to sustainability, which is key to our company ethos. We are sure our trade customers are going to love the collection and won't waste any time getting them on their shelves."
Scratch is owned by Belgian company DAM, who have been a leading distributor of toys in France and Benelux since 1992. For 30 years its focus has been on quality and safety, driven by play value. Each of the products has a fun design in Scratch's distinctive style and come in an attractively shaped box.
IOT's initial collection includes stacking towers, puzzles with 3D elements to extend play value, magnetic puzzle books ideal for keeping children entertained 'on the go', beautiful contour shaped puzzles, as well as some 3-in-1 game sets.