dantoy launches Blue Marine Toys line made from recycled maritime materials

The launch follows a successful few years for the company; in 2018 dantoy launched its BIO-line, which was made from sugarcane, then in 2020 dantoy launched the Green Bean line, products made from internal waste. Last year, dantoy unveiled its Take Back Strategy, in which it collects damaged dantoy toys to turn them into brand new ones. 

Marck Matthiasen, CEO dantoy, says, "Sustainability is not just a trend – it's our DNA. By being open and welcoming the use of new materials, we can crack the need for new materials. It is a long and hard battle but here at dantoy it is a natural part of how we work and think."

Blue Marine toys is the new line produced from waste maritime materials, including fishing nets, ropes and trawls. Using its factory in Hobro, Denmark, dantoy then turned these into sand and water play toys, all in bright and appealing shades. The colours and the surface of the products will be different, however, this is international in order to symbolise to retailers, parents, and children that the toys are 100 percent unique and fully sustainable.

Inge S. Knakkergaard Quality and Environmental Coordinator, dantoy, says, "It is exciting and challenging to make colour mixes from fishing nets that have a dark green color as their base material. You have to think differently to achieve the different shades."

The colours and the shapes are inspired by sand, water, corals, etc. The development department at dantoy believes these all add an extra dimension to their newest line. It is estimated that more than 12 million tonnes of plastic will end up in the sea every year. 10% of this is maritime waste, such as nets, lines, and ropes. dantoy believes it is a natural choice to develop a line where sustainability can improve our oceans. 

For more information visit dantoy.dk