Gift Focus inc Attire Accessories - May/June 2026

3 EDITOR’S LETTER 24 On the cover British homeware brand Sophie Allport is delighted to return with its exclusive Royal Horticultural Society (RHS) licensed collection for the 2026 RHS Chelsea Flower Show. www.sophieallport.com Opportunity knocks As we move into the May/June issue of Gift Focus, the industry enters one of its most dynamic and opportunityfilled periods, with retailers and brands gearing up for a busy summer season. This issue brings together a carefully curated mix of product inspiration, insightful business advice and forward-looking previews, all designed to help buyers stay ahead in a fast-evolving marketplace. Our features explore the latest in kitchen and homeware alongside the continued rise of eco-friendly gifting, reflecting the priorities of today’s conscious consumers. Sustainability also takes centre stage in our business advice, where we examine how visible eco-credentials – from shop window to checkout – are increasingly driving customer trust and higher-value purchases. We also hear from Theo Paphitis, whose straight-talking session at Spring Fair’s Hidden Forum delivers a timely reminder of the resilience and adaptability needed to succeed in today’s retail landscape. Meanwhile, our company profile spotlights Parkminster, a brand synonymous with quality, craftsmanship and enduring consumer appeal. Looking ahead, we preview a packed calendar of industry events, including the Manchester Furniture Show, Home & Gift, PG Live, GLEE and Exclusively Housewares – each offering fresh opportunities to discover new products, connect with suppliers and gain valuable insight into the trends shaping the months ahead. Happy reading Louise Prance Editor Louise DESIGN +44 (0)1376 535 616 artwork@giftfocus.com ACCOUNTS +44 (0)1376 535 616 accounts@giftfocus.com MANAGING DIRECTOR Sarah Ellis +44 (0)1376 535 602 sarah.ellis@giftfocus.com Gift Focus and Attire Accessories are solely owned, published and designed by Ellis Media and Events Ltd. Whilst every effort was made to ensure the information in this magazine was correct at the time of going to press, the publishers cannot accept legal responsibility for any errors or omissions, nor can they accept responsibility of the standing of advertisers nor by the editorial contributions. The views expressed do not necessarily reflect those of the publisher. Gift Focus is published six times a year. ISSN 1758-0897 @giftfocus @giftfocusmag @gift_focus Gift Focus magazine is proud to be associated with and supporters of: EDITORIAL Editor Louise Prance +44 (0)1376 514 000 louise.prance@giftfocus.com 26 Louise Prance Editor, Gift Focus 28 ADVERTISING Account Manager Ruth Swallow +44(0)1376 538568 ruth.swallow @giftfocus.com

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