100 add a brand profile. Once part of the community, they become immediately visible to the thousands of buyers actively using Product Guru to discover products. Then, all the brands are kept in the loop for retail opportunities and can choose to join a dedicated event in their category. Whether you are attending one of our inperson events or being discovered online buyers have a single point of contact with you via your Product Guru account. What sets you apart from your competitors? We provide an end-to-end solution for producers and makers looking to break into market, and we are continuously developing unique opportunities for brands to get in front of retailers in both exciting and cost-effective ways. Brands and retailers can engage with each other in innovative and result-driven formats, whether that’s through our platform or our event offerings. Our events series; Huddles, Virtual Pitches and Pop, offer brands multiple ways to get access and engage with leading retailers in their category. At the core of each of our events is the Product Guru platform, with brands able to present their entire range by uploading searchable digital product cards, track key interactions, and follow-up directly with buyers. Retail buyers can search for products, record notes, request samples, and collaborate with members of their team directly on the platform, during and after the events. Our hybrid approach guarantees curated and relevant interactions between brands and buyers. How are you finding the current climate in the UK? Is it affecting business? In this post-pandemic landscape brand needs are evolving which is why we’ve diversified our product offerings to meet those needs. Brands may be more hesitant to make major investments to gain exposure for their brands, so we offer cost-effective ways to do so. During the pandemic, we launched and developed a series of virtual pitch events, and our online platform has helped brands and retailers to stay in touch and develop close relationships. We’ve harnessed these connections by offering brands a life-time opportunity to engage with buyers live with our new in-person events, Huddles. Our digital platform serves a major role to enable interactions, feedback, and follow-ups for brands and buyers with a view to bring something new and innovative to the market. How do you view the future of independent retail post-pandemic? The future is hybrid and with Huddles, we are combining the best of virtual with in-person experience, technology, and
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