Gift Focus inc Attire Accessories - May/June 2022

ENESCO ANNOUNCES LAUNCH OF NEW PAINTED PEACE COLLECTION FROM US ARTIST, STEPHANIE BURGESS Contemporary gift retailer Enesco is proud to present Painted Peace, a brand-new and exclusive range from US artist, Stephanie Burgess. Based in Bellingham, WA, Stephanie has been creating art since 2009. Influenced by a traditional Peace Pole created by the World Peace Prayer Society, this colourful, multi-cultural piece became the inspiration for her ‘Art Poles’. Using wood, metals and other recycled materials, each Art Pole was crafted to evoke feelings of love, hope, family and peace. Since first selling her work at a farmer’s market in 2012, Stephanie’s poles and artwork have been a huge hit with customers all over the US, with her work winning the Best New Product by New York Retailer Magazine. Now, Enesco is delighted that Painted Peace will be joining its stellar line-up of home and giftwares, with the new collection available to buy from Q3 2022. Using bright vibrant colours, graphic images to bring each piece to life and lovely sayings to evoke different sentiments, each piece across the collection is sure to be a hit. With pieces including porch signs, table décor, hanging ornaments, tableware and kitchenware, not only is this range highly collectable, it’s superbly practical too. With items starting with a SRP of just £5.95, Enesco’s new Painted Peace collection will make a thoughtful gift or special self-purchase for almost any occasion. FROM YOU TO ME CELEBRATES 15 YEAR ANNIVERSARY Giftware company From You To Me is celebrating 15 year anniversary. Founded in 2007, the business has grown from its early beginnings with a range of four journals to an international brand with a current portfolio of over 150 products, many of which can be personalised. All providing emotive gifts for both special occasions as well as just because you care. A great start in 2008 saw the range of Journals of a Lifetime win both the UK’s Gift of the Year award as well as receiving the USA’s Best New Product award and this provided the foundation for the company to develop both its range as well as market presence. The 15 years have seen many challenges, including the world’s biggest recession, the cancellation of all flights because of a volcanic ash cloud, snow at many worldwide trade shows preventing anyone from visiting, the retail high street changing beyond recognition, a cancer diagnosis and, of course, the worldwide pandemic. Founder and head of the business, Neil Coxon, says, “I thought things would get easier as soon as we had set up the basics, but little did I know what would unfold. The ability to move with the times, adapt and lead with new ways of doing things have all been important for us. We sell across many different markets and this really helps when one market is struggling or another is growing really fast.” Creative Director, Helen Stephens, has led the development of the company’s wide range of award- winning journals and books. She explains,“We have to keep adapting our designs to meet ever-changing trends and the strong movement towards personalised gifts has led to the development of our own bespoke software to meet the needs of our different customers,” says Helen. BATH HOUSE SWITCHES TO SUSTAINABLE PACKAGING Bath House is a Cumbrian-based brand of vegan-friendly, natural skincare and fragrance, currently celebrating its 25th year in business. At the forefront of the brands direction, is the need for more awareness within the toiletries and gift market about the environmental impact of these sectors. Bath House has recently restyled all its packaging to match the sustainable ethos of the products it makes and the ecocertified natural ingredients the company uses. New packaging solutions include removing all plastic bottles, jars and tubes, replacing these with either aluminium or glass (both much easier than plastic to recycle continuously, which is not the case for plastics). The introduction of refillable pouches for many of their washes and lotions encourages customers to reuse the bottles by refilling them. Bath House has partnered with TerraCycle so that the plastic pouches can be responsibly repurposed into other products. The plastic pouches actually use 85 % less plastic than conventional bottles. Less paper packaging is used and the paper and board they do use is FSC (Forest Stewardship Council) approved, and rather than gluing, many of the boxes are clipped together. Nigel Brooks the Creative Director says, “it was a real challenge for us to take on board the issues of the environment and climate change, we are a small business, but felt a big responsibility to do our bit. Only a couple of years ago, like everyone else in the beauty market, we relied on plastic for almost all our bottles, so we are very proud of what we have achieved.” Bath House has signed up for the Small Green Business Certification, which Nigel explained helped to focus the business on developing all sorts of ways to improve its environmental impact across the business, establishing zero natural carbon through a tree planting scheme, investing in inhouse recycling and joining Plastic Bank, to name but a few of the initiatives. “Now more than ever, despite everything, we still need to think about the consequences of what we buy. The climate crisis isn’t going away and so when it comes to choosing a gift I believe it’s about, buying less but buying better and also about buying something someone will use,” says Nigel. Since they introduced the new packaging and products, customers in Bath House’s own stores and also the like-minded retailers they supply have embraced the new changes with enthusiasm and there has also been a notable shift towards a younger audience who are clearly engaged with the concept of seeking a more sustainable lifestyle and identify with this smart eco-friendly brand. T: +44 (0)20 4537 7260 12