Gift Focus inc Attire Accessories - Page number 146 - September/October 2021

146 Tell us about your product offering. Our range includes magnetic bracelets and bangles for men and women, this includes stainless steel, copper, leather and titanium varieties. We have a range of jewellery storage and jewellery boxes and a demi fine collection that we recently launched, which consists of elegant and intricate gold power hoops, 9ct solid gold earrings, sterling silver hoops and rose gold hoops and earrings. Last but not least we recently launched into homewares with our wall art prints collection, which features over 300 motivational quote prints and posters, funny wall art and black and white prints for the home. What are your most popular products? The popularity of our products seems to depend on the buying seasons. However, our magnetic bracelets, copper bangles and our demi fine jewellery range are consistently popular all year round. Have any styles taken you by surprise with their popularity? Our titanium magnetic range was definitely one that took us by surprise. Our copper bracelets and magnetic wristbands consistently sell out and when we launched our titanium magnetic range, we weren’t expecting that to sell out so quick, within a day or two we had. How do you keep your designs fresh and current? Do you follow trends? We do keep on top of trends, and we also keep a close eye on what our customers want and need. Feedback and dialogue is essential as the current climate and buying behaviour is constantly changing. Keeping communication clear helps us to know what our customers are looking for. What sets you apart from your competitors? Our ability to react quickly when it comes to