Gift Focus - Jan/Feb 2020 (Issue 117)

132 MUSEUMS & GALLERIES Stand: 2G30-H31 Museums & Galleries has been very active this spring developing lots of exciting new gift product formats and licenses, and the mix is looking very strong indeed. Joining Classic Paddington in the firm’s character giftware roster are Roald Dahl’s Matilda and Charlie and the Chocolate Factory and Judith Kerr’s The Tiger Who Came to Tea on boxed notelets, social stationery, writing sets, gift packaging, bookmarks, HB pencil sets, and journals and notebooks. Other new licences being launched in giftware formats are exotic decorative typography designs by mid-century artist Ernest Dinkel, powerhouse theatrical designers MinaLima’s contemporary illustrations to classic books, and artist Helen Ahpornsiri’s delicate and intricate nature art under the label ‘Wild Press.’ All of M&G’s list of major British fashion and textile designers – Matthew Williamson, Cressida Bell, Zandra Rhodes and Dee Hardwicke have new giftware updates, as do the major museums: V&A, Natural History Museum, Tate, and British Museum. There’s a strong selection of new BBC Earth stationery and gifts. The company continues to excel in gift packaging, with a rich array of new sheet and roll wrap, gift bags and tissue. Along with the new licenses and extensions to existing licenses, M&G has radically re-engineered its collection of giftware formats. Coloured pencil sets and organic cotton pencil cases extend the company’s pen and pencil offer. There are new folding storage boxes, paperweights, stitched notebooks and notebook sets, ringbound organisers, weekly desk planners, travel journals, perpetual planner diaries, and memo pads and pencils. The highly successful bamboo travel mug collection launched last spring and extended in June has been further enlarged with exciting designs including Roald Dahl, The Tiger Who Came to Tea , Ernest Dinkel, and Wild Press.