35 AUTUMN FAIR PITCH LIVE Meet finalist – Jellow! Jellow creates cards and gifts that are more than just a gesture, they’re experiences. Congratulations on being a finalist at Autumn Fair’s Pitch Live event! Can you tell us about your product offering? Thank you! Jellow is all about saving the world from “gift misery.” We create cards and gifts that are more than just a gesture, they’re experiences. Our ranges include Interactive Meditation Cards, Oracle Cards, Children’s Birthday and Christmas designs, plus beautiful meditation prints, candles, and incense. Each product blends mindfulness with creativity, giving the customer something that feels both joyful and meaningful. In your own words, what do you think makes Jellow Cards so special and how is it different to anything else on the market today? Most cards are read once and then forgotten. Jellow cards are designed to be kept, reused, and cherished. Many of our designs include interactive, mindful, or spiritual elements, whether that’s a meditation you can scan and listen to, or an oracle-style message that feels personal and uplifting. Our focus on mindfulness, sustainability, and creativity sets us apart from traditional greeting card brands. Every card is designed and made in the UK, printed on FSC-certified board, and packaged wherever possible in biodegradable sleeves, so they feel good for the planet as well as the soul. Are you actively looking for new retailers for the brand? Absolutely. We’re looking to partner with independent gift shops, crystal and wellbeing retailers, garden centres, and larger lifestyle stores who are seeking something fresh for their customers. Jellow works across both the gifting and wellbeing categories, which gives retailers flexibility to place us in multiple parts of their store. What are your plans for the future of Jellow? We’re expanding our product ranges with seasonal collections, more interactive designs, and a wider mix of mindful gifts to complement the cards. Beyond that, our goal is to establish Jellow as a household name in the greeting and gifting industry, known for cards and gifts that always make people feel seen, inspired, and joyful. Long-term, we’d love to explore collaborations and international distribution so Jellow can spread its message of mindful joy far and wide. www.jellow.co.uk
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