Gift Focus inc Attire Accessories - January/February 2023

5 CONTENTS SHOWS 31 Spring Fair Discover bright new finds at Spring Fair 2023 FOCUS ON 57 Company Profile Marketing has been key to unlocking growth for Brainstorm, and the company continues to invest heavily in coordinated consumer marketing initiatives. Find out more… 63 Company Profile Sue Morrish joined Eco Friendly cards in 1996 with no knowledge of cards, yet the company is still a roaring success. Find out more about the company 69 Company Profile After meeting through their respective husbands, Stacey and Jude combined their creative prowess and launched Molly Mae, to widespread industry success. Read their story… 98 BUSINESS ADVICE 115 ACID Are some forms of theft more equal than others? Dids Macdonald, CEO of Anti Copying in Design (ACID), talks about Banksy 117 Understanding crypto Daniele Servadei, CEO of Sellix offers her top tips for retailers adopting crypto payments 120 Shopping unique to you Sherwen Studios has identified a fivepoint checklist for how retailers can implement personalised shopping experiences online 122 FSB Martin McTague, National Chair of the Federation of Small Businesses, looks at e-commerce in an ever-changing society 31 57 104 63