Industry news ULSTER WEAVERS COMMEMORATIVE LINEN EXCEEDS DEMAND Ulster Weavers commemorative linen tea towel, launched to celebrate Queen Elizabeth II 70th anniversary of her accession to the throne, has significantly exceeded demand. Aligned to the year-long celebration, demand for Ulster Weavers’ limited-edition tea towel, which is available through a range of retailers throughout the UK, US, and Europe, has been more than quadruple what was originally envisaged. Seven decades on from her accession to the throne in 1952, this year’s historic Accession Day was observed on 6 February, officially launching the Queen’s Platinum Jubilee celebrations. As the first British monarch to mark the milestone, the appetite for commemorative memorabilia related to the Jubilee year has been high, explains Joanne Bradley, Business Development Director at Ulster Weavers. “Consumers are eager to join in the celebrations. They want products that can connect them to a time and place and Ulster Weavers has a long history of creating memorable products and designs to commemorate royal events, combining traditional craftsmanship and heritage with the latest trends. “Our tea towel has also been crafted here in Northern Ireland, which is another defining factor in the strong demand that we have seen so far. It’s part of our commitment to minimise our environmental footprint and it responds directly to calls from consumers for locally-produced products,” she adds. It’s the latest in a long line of commemorative tea towels produced by the 140-year-old textile manufacturer. Previously, Ulster Weavers created tea towels marking the Queen’s coronation, royal weddings, anniversaries and royal births. Most recently, it created a print to celebrate the Queen’s 95th birthday in April, 2021. www.ulsterweavers.com Catch up on all the latest in our news round up ADEN + ANAIS LAUNCHES NEW ORGANIC COLLECTION aden + anais, the brand widely known for its iconic muslin swaddling, sleeping, feeding and bath time products, has launched an organic collection. This consciously curated collection is made exclusively using 100% organic cotton muslin and is the first collection by aden + anais to be GOTS Certified - from farm to final product, aden + anais produces to the strictest ecological, social and processing standards. The colour palette across the designs is delicate and soft, inspired by the forest, in warm tones of blue, wheat, grey, sage, blush and amber. It comprises three distinctive hand printed designs: animal kingdom, earthly and outdoors. Animal kingdom is a classic, gender neutral collection with a range of animal themed prints including lion, elephant, turtle and zebra. The earthly collection is a collection of prints in pastel pink, blue & grey with hand drawn flowers, fluttering butterflies and forest mushrooms. The outdoors collection is a range of prints in shades of blue and grey with forest themes including trees of different shapes, leaping deer, squirrels, owls and mushrooms. Every collection comprises 4 and 2 pack swaddles (£54.50 & £32.50), burpy bibs (£21.50), dream blanket (£54.50), musys (£25) and classic sleeping bag (£38.50), which comes in three sizes. As part of aden + anais’ commitment to sustainability, all future collections will be made using the same 100% organic cotton going forwards. www.adenandanais.co.uk 8
RkJQdWJsaXNoZXIy MTA0NTE=