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Bradford on Avon based gift journal publisher, from you to me, is the proud recipient of a coveted UK Trade & Investment (UKTI) US export scheme scholarship.
THE UK Trade and Investment sponsored course, Competing and Winning in the US Market, took place during the first week in October at Kellogg School of Management at Northwestern University in Chicago, USA. The course is designed to help companies who want to export or expand their business to the US. A total of 67 companies applied, and 'from you to me' was one of the 18 successful companies attending.
The five-day course gave the company a sound understanding of the different aspects of the American market, ranging from legal and regulatory requirements, negotiating with US clients, to how to make the most of your network.
Helen Stephens, Director at 'from you to me' who attended the course, said: "UKTI was hugely supportive and designed the course to fit our UK needs, which was no mean feat considering the range of business that attended."
Having sold more than 600,000 gift journals in the UK and received several trade and consumer awards, including Gift of the Year and Best Gift at the Practical Parenting & Pregnancy Awards, 'from you to me' exhibited at the US National Stationery Show in New York in May 2012 and were thrilled to win Best New Product. This gave them the determination and incentive to drive forward their US business and apply for the UKTI US export scheme. "I feel we are now well placed to build on the 'from you to me' US strategy and grow our American offering. I would encourage any UK company that wants to do business with the US to apply to attend," continued Helen.
For more information on UKTI, visit www.ukti.gov.uk. For more information on 'from you to me', visit www.fromyoutome.com
Posted: 7 November 2012
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