Gift Focus - Sep/Oct 2018 (Issue 109)

100 gift focus JOE DAVIES Stand: Hall 5 C10-D11 joedavies.co.uk Autumn Fair is always an exciting event in the giftware calendar. The critical late timing of the show means that it is the last chance for retailers to make their selection to ensure a successful Christmas season. This year, buyers seem to be leaving things later than ever, and this is where Joe Davies can play a big part. The company is renowned for the size and diversity of its range and will display more than 8,000 up-to-date products at the show, with more than 4,000 being brand new this year. Everything across the range is available in Joe Davies’ 'little and often' quantities with an industry-beating minimum of just £100. The company’s spacious stand is always busy, and many retailers make it their first call at the fair, as they can buy widely across the whole range and try new products without breaking the bank. A few highlights for the show include: Snoozies!®, the “cozy little foot coverings” from the U.S., are a guaranteed bestseller on the run-up to Christmas. Joe Davies is the exclusive distributor in the UK and has introduced 10 new series, including many own designs for the UK market. New Boozie Snoozies!® are proving to be a hot seller. As are the new men’s collections and luxurious fleece-lined Sherpa socks. The Snoozies!® are complemented by Sock Society, another Joe Davies exclusive. These bright, well-designed socks were voted Gift of the Year in Australia and are a huge seller there. The socks are best presented on an attractive, practical, low volume spinner that clearly displays 48 designs, which retail at just £4.99 a pair. Many new designs are due in September and November to keep the collection fresh and exciting. Candles and home fragrance come to the fore as the nights draw in, and this year, Joe Davies is proud to be the exclusive distributor of the fabulous Landon Tyler range of candles and diffusers to the independent retailer. The series is beautifully presented, and the quality of the fragrance is second to none. Once tried, Landon Tyler quickly becomes a repeat buy for customers. 12 bestselling fragrances are available in Joe Davies’ 'little and often' quantities, so you can buy across the range. The Equilibrium jewellery and fashion collection is a huge draw for Joe Davies and a must-have line for many gift and jewellery retailers. This series has a mysterious ingredient X, which means it flies of the shelves, and the gorgeous packaging plus the hundreds of modern, up-to date designs, which are added each season also helps. The new 925 sterling silver collection got a great reception at Harrogate, so don’t miss Equilibrium Fashion accessories: scarves, hats, gloves, bags, purses and wallets. They make the perfect Christmas gifts or self-purchase. Gin has been a huge theme in giftware this year, and Sunny By Sue hand-decorated gin glasses have been among Joe Davies’ bestsellers. All the gorgeous new designs will be available at Autumn Fair, joined by brand- new cocktail glasses, which should boost sales even further. A warm welcome awaits visitors to the popular stand, and the company has just won its 16 th Gold Award for customer service at the prestigious Greats Awards in London. Joe Davies’ staff aim to make their customers’ buying as easy and pleasant as possible, which means friendly efficient helpful staff, a hassle-free ordering system, the best possible B2B website and a minimum order of just £100. All the Joe Davies staff look forward to welcoming customers old and new to the show. show time