Gift Focus - Mar/Apr 2018 (Issue 106)

meeting point of the industry. It’s a place for making valuable contacts with countries we’d normally never get to. As I see it, the HoReCa market is very much up and coming. The visitors are different, requiring a more emotive appeal – as private individuals – and this is reflected in the restaurants, hotels and the food. And we can also see it at Ambiente. The demand is there.” Maren Lehmann, Director of Internal Sales at the porcelain company Staatliche Porzellan-Manufaktur Meissen, says, “Ambiente 2018 went very well for us. We reached our targets, and so we can be pleased with the results. Meissen presented itself in a new way. We wanted to show that we can do far more than be traditional – and we’ve succeeded. The trade fair provided us with an excellent platform. And the organisation was first class, too.” Living Alexander Haas, Sales Manager at Scholtissek, says, “Whether it’s architects, hotels or restaurants and cafés, Ambiente attracts the B2B visitors we want to appeal to. Contract business went extremely well again this year: both the quality and the number of visitors were just right. We achieved our sales targets, and we are pleased.” Michael Rossmann, Managing Director at PAD Home, says, “Ambiente has an international audience and a very good venue. Our stand had a great atmosphere, lovely products and committed staff. This is why things went so amazingly well for us at Ambiente 2018. When it comes to internationalism, then the trade fair was in an even better position this year. Our stand was visited by an unusual number of Italians, as well as Argentinians and other South Americans, which was quite new to us.” Giving Rebecca Staton, Sales Manager for France and Germany at Jellycat, says, “The trade fair went pretty well for us. This was already the case last year, so we’re very pleased. Although there were lots of people just having a look, we also received a good number of orders. The quality of visitors was good, and so was the level of internationalism. There were lots of visitors from France, Germany, Luxembourg and Switzerland, and a few Asian countries. Another figure that met our expectations was the number of new customers we gained.” Ralf Vogt, owner of Noi said, “We are pleased with the result. Ambiente went well for us, our collection was well received, and there’s a general demand for it. Also, I can’t complain about the quality of visitors or their willingness to place orders. Those who come to Ambiente are also authorised to place orders.” Vaarwel Netherlands, Namaskar India! The world’s leading trade fair ran very much under the Dutch banner in 2018. The traditional partner country presentation had been staged by the Dutch industrial designer Robert Bronwasser. DO DUTCH put consumer goods from the Netherlands into a new and unusual context. Also, numerous activities and events were held on the partner country day – all masterminded by Dutch organisers. The guest of honour attracting everyone’s attention at Ambiente yesterday was Sylvie Meis. The well-known TV presenter and entrepreneur, who is also from the Netherlands, went on a tour around the exhibition halls exploring modern design from the Netherlands and Germany. Next year’s Ambiente will be held from 8 th to 12 th February, 2019 and will be focused very much on the Indian subcontinent. g For further information, please visit ambiente.messefrankfurt.com ambiente giftfocus 71 ambiente review

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