Gift Focus - Jan/Feb 2018 (Issue 105)

Ambiente is a leading international trade fair and the world’s number one in products associated with dining, cooking, household goods, gift items, jewellery, fashion accessories, interior decoration, ideas for the home and furnishing accessories. The breadth and width of Ambiente make its unrivalled product range one of a kind throughout the world. Ambiente 2017 featured around 4,460 exhibitors and attracted 141,000 trade visitors from 154 countries, presenting traditional and innovative products for five days. This most important global consumer goods exhibition offers a wide range of events, programmes for newcomers, trend presentations and award ceremonies. Business Matchmaking – a new service at Ambiente Seek and ye shall find: Networking and B2B matchmaking are becoming increasingly important for trade fair visitors. But what’s the quickest way for visitors and exhibitors to find one another? The new Business Matchmaking at Ambiente shows how it can be done. Ambiente 2018 will be the first event to offer visitors and exhibitors the original feature of a digital Business Matchmaking Program in English and German – and, in fact, before the event has even started. Manufacturers and retailers can save specific search parameters to the web portal, whereupon the program brings the relevant parties together. “Making the right contacts and finding new visitors or exhibitors has become a central issue for anyone coming to the trade fair. We’re now a digital step ahead of this trend, offering our exhibitors and visitors an uncommon service – the Business Matchmaking Program – which gives themmajor added value, even during the run-up to Ambiente,” says Nicolette Naumann, Divisional Manager for Ambiente. Business Matchmaking enables visitors and exhibitors to network before Ambiente itself and to make appointments for the event from 9 th to 13 th February, 2018. Anyone with an Ambiente ticket is automatically included in the Business Matchmaking Program and can log in with their trade fair access details which they already have at this stage. All other retailers and buyers can register for the program in advance and free of charge. A word of advice: The more specifically a user defines their interests, the more the program will recommend suitable and new contacts. No time? Not a problem. The focus of business matchmaking is clearly on service. Visitors wanting to find specific companies can do so conveniently through a filter function and then put suitable notes in their user profiles. They can also contact exhibitors directly and make appointments with them. Anyone who finds this too time-consuming is welcome to contact our specialists. If unforgettable Frankfurt Experience all the latest ideas and products first hand – from the global market spectrum to industry trends and future visions In brief Show Ambiente Organiser Sherwood Events Where Frankfurt am Main, Germany When 9 th - 13 th February, 2018 Website ambiente.messefrankfurt.com Twitter @ambiente 72 giftfocus

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