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The Emporium @ LBF is a new area at LBF 2014, aimed particularly at bricks and mortar booksellers, many of whom find book related gift products a good way to boost their bottom lines.
Toys, stationery, arts and crafts, greeting cards, chocolates, jewellery, literary gifts... the list of products available in bookshops now, and looking to break through into the book retail market, and general e-tail market are extensive, diverse and brilliant.
With this in mind, The Emporium @ LBF is a new area that gives exhibitors, covering all of these areas of products and more, an opportunity to market themselves within a show visited by over 25,000 attendees. 56 per cent of visitors to The London Book Fair 2013 were interested in book related products, including book accessories, stationery, greeting cards, games/toys and fine art prints.
Exhibiting in The Emporium @ LBF gives exhibitors the opportunity to increase brand awareness, generate new business leads both domestically and globally, and increase their business network.
More information can be found at www.londonbookfair.co.uk/whats-on/interest-area/bookselling/emporium/.
Posted: 21 March 2014
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